Selling at Auction

Selling at Auction can be an exciting and profitable journey.

Selling your jewelry & watches at auction can be an exciting and profitable journey.

Consign your jewelry & watches with no risk

By working with one of the world’s few auctions that deals primarily with fine jewelry and timepieces, you have access to a specialized team with decades of experience assessing the quality and value of your piece, and the best way to sell it. With bidders from over 46 countries competing for your items, selling your jewelry and watches with Fortuna is a rewarding and exciting experience, with no risk at all.

After you consign your piece, our team of specialists will research, photograph, and market the collection globally. If the jewelry or watch does not sell for the minimum price that you agree with, we return it to you with no fees at all. This is unprecedented in an industry where the norm is to charge the sellers costly fees—whether the item sells or not.


Consigning to Auction

We are always seeking fine jewelry, watches, and objets d’art for upcoming auctions. It is recommended that you consign your jewelry at least 8-10 weeks before an auction to allow appropriate time for research, photography, and marketing. Read below for the steps involved in consigning jewelry.

1. Get a Free Valuation

Our jewelry experts will give you their best assessment as to what your piece would fetch at auction. There are many factors to consider, such as condition, age, provenance, quality, current market conditions, and rarity. We will also explain the details and timetable of the auction. Jewelry and watch valuations are free, and you are not obligated to put your items in auction thereafter.

  • In Person
    Our jewelry experts can meet you at your home or other location, or at our Manhattan office. Our staff is available Monday through Friday, from 10am to 6pm. If you would like to schedule an appointment, please call us at 212-389-9040 or send an email to valuation@fortunaauction.com.
  • Submit photos of the front, back, and any markings.
  • If there is a receipt of purchase, or a certificate, submit photos of those too.
  • In the description, be sure to include as much information as possible about your jewelry or timepiece: where and when it was purchased, provenance, and designer if you know it.
  • You can also mail prints to our office. (See address in the website footer). After viewing your images, we will contact you to discuss the next steps.

Submit Your Valuation

2. Consignment Contract

If you decide to consign an item to an upcoming auction, you will be asked to sign a consignor contract. The contract covers all aspects of the sale of your jewelry or watch, including the reserve prices that have your approval.


3. After the Sale

After the sale, we will notify you of which lots have sold, for how much, and how we will pay you. If there are unsold lots, we will arrange shipping of the items back to you.


Other Selling Channels

In addition to auctions, which we hold 4-6 times a year, we also purchase items outright. If you wish to compare and explore alternative methods of selling, please contact us.