Forbes: New Serious Player in High-End Watch Auctions, Fortuna, with High-Quality September 27, 2018 Sale
BY ELIZABETH DOERR, FORBES
New York-based Fortuna Auction house debuts a new department focused on watches. Founded in 2012 and building a strong reputation in jewelry over many years, it held its first watch-only auction earlier in 2018. With a strong emphasis on transparency, a commitment to protecting sellers from unfortunate (but common) unethical practices in the industry, and a dedication to superior service, Fortuna aims to change an age-old industry. Fortuna’s second auction is set to take place on September 27, 2018 with a few examples of prime secondary market watches led by the following shortlist – mainly comprising Rolex and Patek Philippe, the auction world’s current darlings.
Lot 65, a Rolex Paul Newman Daytona Reference 6239: this is a circa 1967 example of the perhaps the most famous Rolex style currently available on the vintage market: the “Paul Newman” Daytona. The “Paul Newman” predicate is today used to denote a Rolex Cosmograph Daytona Oyster with the reference numbers 6239, 6241, 6262, 6263, 6264, or 6265. Additionally, the references must have one of four dial color combinations: a “panda” dial with black background and white chronograph totalizer subdials; inverse panda with white background and black chronograph totalizers; inverse panda with cream-colored background and black chronograph totalizers; anthracite-colored background with white chronograph totalizers.
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